Already since the early years at the Rotterdam School of Management, Reinoud had a particular interest for the topic of Corporate Social Responsibility. He did a traineeship at CSR consultancy firm the Good Company whilst interviewing the blue chip clients like Unilever, Shell, Procter & Gamble, Campina for his final thesis the organisational model for Social Responsible Brand. After that Reinoud has been working for the largest marketing agency below-the-line in the Netherlands, being responsible for the actual execution.
In 2007 Reinoud got the opportunity for a Weleda franchising company to roll out their organic body and skin care products in South Africa. In SA Reinoud saw a direct need and market for CSR 2.0 and social entrepreneurship. Many SA companies are in one way or the other involved with Corporate Social Investment, or social cause-related activities. But they do not implement CSR in their core strategy and values.
Reinoud has set up his own Foundation that is involved in various projects in the townships. He got inspired by the vibrant dynamics of this part of the SA society. The dreams, hopes and willingness to move forward. Reinoud is active as a senior CSR consultant and project manager for BEHOLD SA.
The Netherlands
Chantal Inen l Director Behold Netherlands
Chantal Inen (1984) studied International Business (Bsc) – Strategy and CSR at Maastricht University, EDHEC Business School and Helsinki University... Read more >>
Marcel Spaas l Netherlands Marcel Spaas (1966) holds a Msc in Watershed management at the Agriculture University of Wageningen...
Read more >>
Pieter van der Manden l Project manager
Pieter (1984) studies business administration at the VU university Amsterdam. He is writing his thesis about the possibilities that the World Cup 2010...
Read more >>
Jeroen den Hollander l Web & video Next to his freelance film-making and photography activities, Jeroen is responsible for the development of the Behold and Rainbow Collection website...
Read more >>
South Africa
Jop Blom l founder
Serial social entrepreneur Jop Blom has been active in the fields of international socio-economic development and CSR... Read more >>
Reinoud Willemsen l South Africa Already since the early years at the Rotterdam School of Management, Reinoud had a particular interest for the topic of Corporate Social Responsibility.
Read more >>
Marc Bakker l South Africa Marc Bakker (1965) holds a master in corporate law and nima A in marketing but most of it the is passionate about sports. After some jobs in the...
Read more >>
Lesley Donna Williams l South Africa Lesley designs and facilitates dialogue and change processes. The focus of her work is to build vibrant, inclusive and sustainable communities using participatory methods....
Read more >>
Thabang Mabuza l Web & video I hold an N6 Certificate in Tourism, coupled with relevant working experience at the OR Tambo international Airport with Comair Limited as a Customer Service Agent.
Read more >>
Kenya
Tonee Ndungu l Kenya Media Consultant with a specialty in New and Rich Media Tools and Applications for Africa and the Developing World.
Read more >>
Rainbow Collection
Dieuwertje Damen l Rainbow Collection Dieuwertje Damen (1981) studied international development at the university of Amsterdam. She has worked as the projectmanager for Dutch Design in Development and...
Read more >>
Glynn Shore l Rainbow Collection
Glynn Shore (1948) has had a very enjoyable career first with Unilever in the Personal Care Industry, and later in Unilever/Quest/Givaudan in Food Flavours...
Read more >>
