Bever is the leading outdoor retailer in the Netherlands. Behold served as part-time partnership manager, collaborating with civic, conservation and outdoor sport organizations to inspire people to go outdoors.
Written by:
Brian Kwakman
2018 - 2020
Netherlands

The Netherlands' Leading Outdoor Retailer
Bever is the leading outdoor retailer in the Netherlands, with a strong brand identity built around adventure, nature and sustainability. As their part-time partnership manager, Behold became an extension of their marketing team — building partnerships with organizations that share Bever's passion for the outdoors.
Inspiring People to Go Outdoors
As part-time partnership manager embedded in the Bever marketing team, Behold worked together with civic, conservation and outdoor sport organizations to inspire and activate people to go outdoors. This role focused on building meaningful partnerships that aligned Bever's brand with causes and communities that share a love for nature and the great outdoors.

Retail with a Purpose
Bever's commitment to getting people outdoors goes beyond selling gear — it's about building a movement. Behold was proud to contribute to that mission through strategic partnerships that connect brand, community, and conservation.
www.bever.nl
